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As I Am
As I Am is a natural hair care brand for all people with structured hair. It is one of the most popular and requested brands. With their profits, the company supports various organizations supporting justice, such as Black Lives Matter, Black Girls Code, Malala Fund and many more.
As I Am originates in the USA and was developed by Dr. Syed launched. He is considered a revolutionary of the Natural Hair Care Industry, as he recognized the needs of many Women of Color with natural coily & very curly hair structures and subsequently founded As I Am. As I Am is an independent company and to this day managed by Dr. Syed & his family.