CURLS is a black- & woman-owned business that manufactures care products for every curl structure.
Mahisha Dellinger, founder of Curls
The founder, Mahisha Dellinger, made it her goal to create curl products that are in accordance with the needs of curly hair. With a focus on natural and fair-traded ingredients, she creates a hair care line that is tailored to women of color as well as all types of curls, a group that is still too often overlooked. They have worked with celebrities like Halle Berry, Alicia Keys, Nia Long, Tia Mowry, TLC, Blair Underwood, Ashanti, Yvette Nicole Brown and Echo Kellum, among others. The brand is one of the best known brands in North America.