The brand is known for making products as natural as possible without sacrificing a great result for curly hair.
Arthur Guidotti, founder of Giovanni
The brand is based in the USA and its founder, Arthur Guidotti, has a great passion for everything to do with hair. After the founder reacted allergically to common care products and could not find a suitable product for his skin, he decided to create his own hair care line. He always pays attention to natural additives that are particularly kind to the skin.